Culture

The Good Food guides

Two of last year's University of Lincoln Creative Advertising graduates, Emma Greenwood and Rachael Lawns, have been very enterprising in their quest for advertising fame and fortune.

The girls have created some very good work for The Petwood Hotel in Woodhall Spa, Lincolnshire with a couple of ads targeted at very specific audiences. The first ad appears in the Good Food magazine at the food fair in Lincoln and highlights the quality of the food on offer at the hotel:-

The second ad, demonstrating some very sophisticated art direction and copywriting skills, is aimed at the local RAF bases in and around Lincolnshire. The Petwood Hotel has a long association with the RAF and was a favourite place for the famous Dambusters who were based at Woodhall Spa:-

Emma and Rachael have been very proactive in their quest for success and have been working directly with the hotel and the printers. This level of enterprise bodes well for their future success and it's great to see such good quality work being used in local advertising.