The highly coveted D&AD Black and Yellow pencils.
The D&AD New Blood awards were held recently in London and the Creative Advertising course at Lincoln was, once again, very successful. Joe Lovett, Jack Snell, Malene Loves and Elly Hogarth all scooped wooden pencils. Joe and Jack produced a thought provoking piece of work for WWF and Elly and created a very effective campaign for Talk Talk. Both teams did really well to earn wooden pencils considering the huge number of entries and the quality of work on display so congratulations go out to them.
These guys weren't the only winners on the night, Tom Watkins did fantastically well to get, not only a Yellow pencil but a Black one as well! Tom put together a very well executed campaign for WeTransfer. Tom's multi channel campaign for 'When I'm a dad' helps would-be fathers plan and take vows for this momentous step. The D&AD jury recognised that the work was so powerful and so well executed that Tom should be recognised as one of the best students at this years awards.
Being successful in student design competitions requires a lot of hard work and imagination and to achieve success at this level is truly outstanding so well done to all of our successful students.