The work that is being brought in to show the programme team is of a very good standard indeed and it's satisfying to see such talented people applying for the course.
We realise that some people get a little nervous before interviews and we don't believe that you get the best out of people when they're feeling that way, so we try to conduct things in a fun and informal way whilst still asking some searching questions.
So what are we looking for in a portfolio?
It's important to remember that we don’t expect anyone to have done any advertising before they join the course (but we don’t mind if you have!). Your portfolio should show your best work (not everything that you’ve ever done) that demonstrates a wide range of media (drawing, painting, collage, photography, sculpture, design, creative writing, textiles etc.), an inquisitive open mind, creative thinking, intelligence and wit.
And when we interview you we are very keen to meet students who are good at communicating verbally as well as visually.
Finding out if Lincoln University's Creative Advertising course is the right course for you is very important and so we encourage interviewees to ask the staff and student crew some questions of their own in order to help make up their minds.
So if you're reading this blog post and you happen to be coming to see us with your portfolio over the next few months then consider thinking of some questions beforehand to make the most of your time with us.
We look forward to meeting and seeing the work of the next generation of Creative Advertisers!